Top Blood Donor Recruitment Social Media Posts in November

As the season of gratitude unfolds in November, we’re excited to share the next installment in our blood donor recruitment social media series! This month’s campaigns went into themes of thankfulness, community spirit, and the cozy vibe of fall to inspire donations and connect with donors. Let’s explore five standout campaigns that encouraged giving and brought communities together in the true spirit of the season!

Ads that caught our attention:

Red Cross

The Red Cross teamed up with TikTok influencer Meredith Steele (@babiesofsteele) to spotlight their November promotions. Her authentic and relatable announcement connected with her audience, making blood donation feel approachable and important. Watch the TikTok

@babiesofsteele @American Red Cross is celebrating 30 years of FRIENDS with exclusive merch! Give blood Nov 18-Dec 8 for two pairs of custom FRIENDS and American Red Cross socks, while supplies last! Grab a friend and make your appointment today. Giving is better with FRIENDS. #friends30 #americanredcrosspartner #giveblood ♬ original sound - Meredith Steele

Blood Bank of Delmarva

To celebrate the launch of their new Pod donation site, Blood Bank of Delmarva leaned into a trending TikTok sound to create an upbeat and engaging post. This campaign showcased their new modern facilities and highlighted how easy and convenient it is to donate, with a trendy twist. Watch the TikTok

@delmarvablood You're gonna be pod-uuu-lar! 🎶 The Pod is at @salisburyu until November 22, providing a cozy donation experience with comfy beds and streaming shows, perfect for a college chill sesh. 🩸 We’re in a blood emergency, and your donation is crucial! And as a thank you, all donors will be entered to win @apple AirPods! 🎧 Make an appointment using the #linkinbio. #donateblood #bloodshortage #savelives #college #blooddonor #donate #giveback ♬ original sound - Blood Bank of Delmarva

Stanford Blood Center

Stanford Blood Center put a festive spin on the classic blood donor t-shirt giveaway with their Ugly Sweater promo. The fun and quirky graphic added a playful touch, making donors eager to show off their unique “ugly sweater” swag. See the Post

The Blood Connection

The Blood Connection turned college rivalry week into a fun and impactful “Blood Bowl” competition between Clemson and South Carolina fans. This unique campaign not only encouraged donations but also fostered a sense of friendly competition, creating a buzz on social media. See the Post

Mississippi Blood Services

In the spirit of giving, Mississippi Blood Services combined blood donation with a holiday toy drive at their donation centers. This campaign stood out by offering donors the opportunity to give back to their community in two impactful ways. It was a heartwarming initiative that brought together holiday cheer and the lifesaving act of blood donation. See the Post

Need help with your social media to recruit more blood donors?

Incept Health can help! Contact us today to learn how we help blood centers recruit and retain donors everyday.