If you're struggling to attract younger donors to your blood donation center, social media may be the solution.

According to a recent study by America’s Blood Centers and ADRP, blood donations dropped quite a bit in the period between 2019 and 2021.

Is your blood center still mostly relying on flyers, TV commercials, radio segments, or printed ads to drive blood donor recruitment?

In an era where information spreads like wildfire on social media, addressing concerns and combating misinformation regarding blood donation is highly important.

It’s no surprise that social media ads have become indispensable tools for reaching potential blood donors and increasing exposure regarding the need for blood donations.

If you’ve been working on a strategy to encourage people to donate blood and have considered paid social media campaigns, we’re excited for you!

In the world of blood donor recruitment, tackling the hesitancy among potential donors is a challenge that would be highly beneficial to increasing blood donations.

In the last decade, social media has emerged as a powerful tool to encourage people to donate blood.

Artificial intelligence (AI) is such a trending term right now, and for good reason.

A panel discussion about reconnecting with heroes.

Effective communication with donors plays a pivotal role in creating a consistent blood supply and ultimately, saving lives.

Communication with donors is crucial for maintaining a steady supply of blood and saving lives.

In today's digital age, social media influencers have become powerful advocates for various causes, and blood donation is no exception.

Do you answer unknown phone calls or do you block them? I will usually ignore all unknown phone calls.

Influencer marketing is the fastest-growing online marketing channel, with it projected to be worth over $21 billion in 2023.