News + Insights from Incept Health

Blood Donor Recruitment Laney Miller Blood Donor Recruitment Laney Miller

Future Trends in AI and Blood Donor Recruitment: What to Expect in the Next Decade

The AI revolution is here, and it’s not going away. The latest “AI boom” is still very much in its infancy, but we’re already seeing lots of powerful new tools based on artificial intelligence. So what does the future hold for AI and blood donor recruitment? Here are a few things that we think blood centers should expect in the next 10 years.

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Healthcare Laney Miller Healthcare Laney Miller

Healthcare Marketing vs. General Marketing: What Are the Key Differences?

Marketing is the heart of any successful business, but when it comes to healthcare, the approach changes significantly. While general marketing principles apply across industries, healthcare marketing requires a specialized, nuanced strategy to address the unique concerns of patients, regulations, and the sensitive nature of medical care. In this blog, we’ll talk about the key differences between healthcare marketing and general marketing, giving you a better understanding of how to effectively approach both.

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Blood Donor Recruitment Amanda Cowgill Blood Donor Recruitment Amanda Cowgill

How Can Blood Centers Use User-Generated Social Media Content To Improve Recruitment?

Want to attract more donors to your blood center? Of course you do. And if you have a social media presence, making proper use of user-generated content (UGC) is one of the best ways to get more donations without breaking the bank. Want some examples on how you can use UGC to grow your organic social media following?

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